Ok, I admit it, I judge a book (or a bottle of soda) by it's cover. I am not adverse to an ugly color, but hey if it's cute, you are more drwan to it. Mainly I just like pretty things. Case and point: this bottle of energy water. I don't need energy water, but in the fridge full of drab packaging, this clean looking crisp soda seemed like the best choice. And... it wasn't too shabby. (which of course is not always the situation.
We all know that sometimes the pretty outside is just a cover to the gross inside. :)
Too prove that i am not the only one that thinks this way... OR to get a fab dose of lovely packaging I go to thedieline.com.
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